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Wednesday, January 23

Thursday, December 27

  1. msg lego message posted lego save lego universe today!!!
    lego
    save lego universe today!!!
    2:49 pm

Sunday, November 4

  1. msg everybody message posted everybody plese save lego universe it is my fav game all the time
    everybody
    plese save lego universe it is my fav game all the time
    11:57 am

Wednesday, May 2

  1. msg Hi Save lego universe message posted Hi Save lego universe Why are they getting rid of Lego universe? c'mon I haven't even tried it yet
    Hi Save lego universe
    Why are they getting rid of Lego universe? c'mon I haven't even tried it yet
    3:01 pm

Thursday, February 23

  1. page Open Letter to LEGO edited ... LEGO has long been the champion of creative play and is best known for their iconic locking pl…
    ...
    LEGO has long been the champion of creative play and is best known for their iconic locking plastic bricks that allow players infinite possibilities to build anything they imagine. Over the years, to stay economically competitive, LEGO has continued to innovate by offering specialized bricks, minifigures, digital games and pre-packaged models. They partnered with famous brands like Star Wars, Indiana Jones and Harry Potter. They also developed their own themes for games and models such as Bionicles and Spinjitszu. That being said, purchasing a simple bucket of bricks is no longer as easy as it once was. You either have to go to the store and buy bricks individually or dig deep into the catalogues to find one of their limited offerings. Even then, they can be a "Hard to Find" item! :-) Additionally, when you do find boxes/bucketes of bricks, themes such as farms or cities are often pictured on the packaging. I found the pink brick sets with pictures of ponies to be especially fascinating. Obviously LEGO has found these marketing strategies to be a highly profitable strategy. However, what we are observing as we watch the kids play Minecraft is that kids just want the blocks and a place to play with their friends.
    {bricks.png} LEGO invested millions designing and running LEGO Universe, a state-of-the-art MMOG for young players based on the story of saving creativity. Even though the game is well loved, it is economically unsustainable. Mojang, on the other hand, build a simplified world that relied on emergent gameplay rather than a large team of designers dictating what the experience would be. Think about it, Mojang has become a financial success by creating virtual bricks! Mojang's virtual world of blocks allows players to build - simply build... anything they imagine! Ironically, that is why people often refer to Minecraft as, "The LEGO-like game". LEGO Universe containes a beautifully designed building component but, unfortunately, it is confined to an individual play mode that does not allow for collaboration. Both games provide the opportunity for social play but only Minecraft allows community created content. Additionally, Minecraft has no predetermined story or script. That is where the differences lies! We have become a culture that is overtly pre-packaged and prescribed. You see it in our toy stores. You see it our standardized schools. Play is relegated to pre-determined play-dates and recess has all but disappeared from the school day. What we are observing with the phenomenon of Minecraft is that kids are starved for a place to simply play. They want their bricks! And, they want their friends! And, they want a space to play and exercise their own creativity with their friends! Ironically, isn't that the concept that originally launched LEGO?
    ...
    so, they arealso may be demonstrating that they just don't get it!are missing a very important point. While we
    ...
    LEGO to just create a "model" of bricks! We need LEGO to understanda cool bricks game, we need
    ...
    buckets of bricks (bothbricks... both real and virtual). And, wevirtual. We also need a spacespaces to play with our friends.friends, and today that means digital spaces. It's a complex problem to adapt to new technology, but I have faith that LEGO will figure it out. There was so much that was "right" about LEGO Universe. Hopefully LEGO will take the lessons learned from LEGO Universe and redesign a new MMOG incorporating some of the principles that has made Minecraft successful. LEGO is, after all, the company of good play!
    It is a terribly sad day to see LEGO Universe come to an end. It truly was an EPIC Game! My students and I loved working together to slay dragons and battle the evil Maelstrom. We want to thank all of the wonderfully talented people that created this space and allowed us to play in their world this past year. It was an Epic Adventure!
    LEGO, Thank YOU for creating LEGO Universe! You were visionary to understand that kids are moving into digital spaces and need a safe place to play. It is upsetting that such a fantastic idea did not work, but please take a lesson from the success of Minecraft. Don't let LEGO Universe become an Epic Fail by throwing away all of the great technology that was developed for this game. There is still a way to save creativity. Salvage the building piece of the game. Unlock it and give it to schools. Draw on the Minecraft model and give educators the flexibility and control to modify the platform for age and curricular needs. Think about it. Giving school's LEGO virtual blocks (and programable behaviors) could be an Epic Win for LEGO and students everywhere!
    (view changes)
    5:03 am

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